Zesty Shack

Serving digital flavor through creative campaigns

Zesty Shack Mockup

Project Overview

Transforming a local restaurant into a trending online food destination

We partnered with Zesty Shack to design a social-first campaign that showcased their food with mouth-watering visuals, chef highlights, and community engagement. The campaign boosted foot traffic, delivery orders, and brand recall.

2x Order Growth
80% Engagement Rate
3x Story Views
70% Customer Retention
Client
Zesty Shack
Industry
Food & Beverages
Platform
Social Media
Duration
4 Months
Status
Live
Team
3 Members

The Challenge

Low online visibility and weak customer engagement

Despite having a strong offline presence, Zesty Shack struggled to translate its delicious food into engaging online content. Their social media lacked a clear theme and failed to attract foodies.

Low brand awareness online
Unappealing food photography
Minimal story highlights
Weak community engagement
Low conversion to online orders

Our Solution

Deliciously crafted digital campaigns

01

Food Photography

Captured mouth-watering visuals to showcase menu items.

02

Community Campaigns

Introduced contests, polls, and giveaways for engagement.

03

Influencer Collabs

Partnered with local food bloggers to amplify reach.

Project Work Breakdown

Content Creation
40%
Campaign Strategy
30%
Influencer Marketing
20%
Analytics & Optimization
10%

Key Features

Creative storytelling for food lovers

Food Photography

Visually appetizing menu showcases.

Engagement Campaigns

Interactive contests and giveaways.

Influencer Partnerships

Collabs with food bloggers and vloggers.

Analytics

Tracking engagement, reach, and conversion rates.

Project Impact

Creating food buzz and brand loyalty

2x
Order Growth
Increased dine-in and delivery orders
80%
Engagement Rate
Customers actively engaged with polls & campaigns
3x
Story Views
Boosted Instagram stories performance
70%
Customer Retention
Repeat customers engaged with loyalty campaigns